Ch.08EvergreenPart II — Process
Shipping Week Checklist
Day-by-day without countdown theatre.
Updated Jun 1, 2026 · Manual v1.2 · Reviewed 2026-06
Shipping is a week, not a personality
Countdown theatre is a funnel costume. A shipping week is a checklist: masters where they belong, art that is true, one share, then protect the afternoon so practice still happens.
Metric freeze
Pick when you will look. Looking every hour is not marketing. It is a nervous system problem. Quiet releases are allowed. They still count as finishes.
After
Log learnings. Rest. Next seed. The Post-Release Quiet mix exists so the spike does not become your only weather.
Checklist
0/5
Manual v1.2 · Reviewed 2026-06
